Creative Director / Writer

Pro Football Focus Betting- Website

PFF launched a betting tool in 2025, using its data to inform bettors with projections and historical context. My role was to communicate the tool features and benefits.

ACD, Copy: Tom Sabiel
Design: Andrew Breen, Kevin Sedayao, Kalina Stephani

PFF Betting Landing Page H1.jpg
PFF Betting Landing H2.jpg
PFF Betting Landing Page H3.jpg
PFF Betting Landing Page H4.jpg