Jose Cuervo - Valentine's Day
AD: Tess Ball CW: Tom Sabiel
Valentine's Day Wraps
For Valentine's Day, we decided to give back to the fans, specifically three variants — those that would be buying a gift for a boyfriend/girlfriend, those buying for an ex, and those buying for themselves.
The bottle wraps were a hit among Cuervo fans, and the social post promoting them was one the most engaging pieces of content published during my time on the account.
Roses Are Red, Violets Are Great
Sometimes, a Valentine needs wooing. This wrap was dedicated to those in search of a new squeeze, and that wanted to make a good first impression.
Been There, Tried It
We've all been there. You get hung up on an ex and feel like there is still something left in the tank. This one is for the retread.
You Don't Need A Valentine
Fresh off a break-up? Taking "me" time? Get away from the pink balloons, chocolates, and roses. This wrap celebrates you.